Ecowatt Maroc
Solar B2C marketing inside a real energy team.
At Ecowatt Maroc I worked part-time inside the marketing team of a renewable energy company in Aït Melloul. I contributed to UX on a customer platform, assisted digital campaigns promoting solar installations, and researched customer behavior and competitors.
Deliverables & scope
What shipped
Concrete outputs from this project. Numbers reflect scope and delivery, not inflated performance claims.
5 mo
Part-time internship
Mar to Jul 2024
B2C
Solar market focus
Residential installation services
3
Workstreams
UX, campaigns, and competitor research
1
In-house team
Direct collaboration with marketing staff
Challenge
Ecowatt needed clearer digital journeys for homeowners exploring solar, while keeping campaigns aligned with sustainability values and local market expectations.
Approach
I split time between UX support on the platform, campaign assistance, and structured competitor and customer research tied to how prospects discover and compare solar services online.
Outcome
Hands-on in-house marketing experience: UX contributions, campaign support, and research that informed positioning in a competitive Moroccan B2C energy market.
Highlights
- Contributed to UX design on a renewable energy customer platform
- Assisted digital campaigns promoting solar panel installation services
- Researched customer behavior and competitor practices for positioning
- Aligned marketing ideas with sustainability values and company goals
Tools & channels
Next step
Want to discuss a role or project?
I am actively looking for a full-time digital marketing role worldwide. Remote-first international teams welcome. Share a job description, campaign brief, or interview invite and I will reply within 24 to 48 hours.